Posted inBusiness
Seth Godin Book List
Seth Godin writes and teaches about marketing, leadership, and creative work. After earning an MBA from Stanford, he founded Yoyodyne, sold it to Yahoo!, and later launched ventures like Squidoo…
Posted inBusiness
Wise advice on marketers
The world doesn’t need another average product. It needs something remarkable - Seth Godin
At its core, this quote means that mediocrity is invisible. The goal isn't just to be good, it's to be unignorable, to be the thing people can't help but talk about.
Posted inSuccess
Quotes about marketers principles
Being safe leads to being invisible; being remarkable leads to being remembered - Seth Godin
The core message is brutally simple: Playing it safe makes you forgettable, while taking bold, remarkable action is what makes you memorable.
Posted inPersonal Development
Marketers Quote
If people aren’t complaining, you’re probably not doing anything remarkable - Seth Godin
The core message is that playing it safe and pleasing everyone is a recipe for invisibility. True remarkability, the kind that gets you noticed and remembered, is inherently polarizing and will inevitably draw some criticism.
Posted inBusiness
Quotes about marketers
Remarkable products don’t appeal to everyone—and that’s the point - Seth Godin
The core message is that true, remarkable innovation is inherently niche. Its power comes from its polarizing nature, not from its universal appeal.
Posted inBusiness
Quotes about marketers principles
When you are remarkable, your customers become your marketers - Seth Godin
At its core, this is about shifting your marketing budget from ad spend to product and experience spend. It's the idea that the most powerful form of advertising isn't something you buy; it's something you earn.
Posted inBusiness
Quotes about marketers principles
A brand becomes remarkable when it changes the conversation - Seth Godin
At its core, this means true remarkability isn't about shouting your message. It's about making your message so fundamentally different and valuable that it redefines what people even talk about in your industry.
Posted inBusiness
Marketers Quote
Remarkable doesn’t mean outrageous. It means worth making a remark about - Seth Godin
At its heart, this quote redefines "remarkable." It's not about shock value. It's about creating something so genuinely interesting or valuable that people feel compelled to mention it to others.
Posted inBusiness
Quotes about marketers
Every once in a while, a product comes along that changes everything—not because it’s bigger, but because it’s different - Seth Godin
The core message here is that true, market-shifting innovation isn't about incremental improvements or being slightly better. It's about a radical, remarkable difference that makes people stop and take notice.
Posted inBusiness
Quotes about marketers principles
Mass marketing is dying. What matters now is making something worth talking about among the people who care - Seth Godin
Stop trying to be everything to everyone. Your real growth engine is creating something so compelling that your core audience feels compelled to talk about it.
Posted inBusiness
Wise advice on marketers
You must design a product that is remarkable enough to attract your target market's attention on its own - Seth Godin
At its heart, this quote means your product itself must be your best and loudest marketing tool. It has to be so inherently interesting, useful, or different that it attracts attention organically.
Posted inSuccess
Marketers Quote
The future belongs to those who create remarkable things - Seth Godin
At its heart, this quote means that success and influence are no longer awarded for just being competent or reliable. They're reserved for those who dare to be exceptional, who build things that are worth talking about.
Posted inPersonal Development
Marketers Quote
Don’t try to please everyone. If you do, you’ll end up pleasing no one - Seth Godin
The core message is brutal but liberating: universal appeal is a myth that guarantees mediocrity.
Posted inBusiness
Marketers Quote
Your most loyal customers are the ones who share your story, not just your product - Seth Godin
At its core, this quote means that true loyalty isn't transactional. It's emotional. It's about customers who buy into your mission, your values, the change you're trying to create in the world.
Posted inBusiness
Wise advice on marketers
Find your smallest viable audience and delight them - Seth Godin
Stop trying to be for everyone. Instead, identify the smallest group of people you can sustainably serve and then focus all your energy on making them ridiculously, over-the-moon happy.