Posted inBusiness

Wise advice on marketers

You must design a product that is remarkable enough to attract your target market's attention on its own - Seth Godin
At its heart, this quote means your product itself must be your best and loudest marketing tool. It has to be so inherently interesting, useful, or different that it attracts attention organically.
Posted inPersonal Development

Quotes about marketers

The rarest thing in the world is focus. Everyone wants to do everything at once - Timothy Ferriss
At its core, this quote is a wake-up call. It's saying that the ability to concentrate deeply on a single, important thing is an incredibly scarce resource, precisely because our modern instincts push us in the opposite direction, toward fragmentation and multitasking.
We pay more attention to the content of Meaning Factcheck Usage
Posted inEducation

Quotes about marketers principles

We pay more attention to the content of messages than to information about their reliability - Daniel Kahneman
Our brains are wired to grab onto the *what* of a message, the story, the claim, the juicy bit, and largely ignore the *who*, *how*, or *why* behind it. We prioritize narrative over credibility, every single time.
Posted inBusiness

Quotes about marketers principles

If people don’t care, your marketing doesn’t matter - Seth Godin
At its core, this quote means that all the marketing budget and clever tactics in the world are worthless if you're trying to reach an audience that is fundamentally indifferent to what you're offering.
Posted inBusiness

Quotes about marketers

Marketing is a contest for people’s attention and belief - Seth Godin
At its heart, this quote means that successful marketing isn't about selling a product. It's about winning two scarce resources: a sliver of someone's focus and, more importantly, their trust in your narrative.
Posted inRelationship

Wise advice on marketers

Remember that a person’s name is to that person the sweetest and most important sound in any language - Dale Carnegie
At its core, this quote means that using someone's name is a powerful, non-verbal way of saying, "I see you. You matter to me."
Posted inWisdom

What marketers means

The average person is more interested in his own name than in all the other names on earth put together - Dale Carnegie
At its core, this quote means that our own name is the single most important sound in any language to us. It's a direct line to our identity and our ego.