Don’t let the fear of losing… it’s a simple but profound idea that separates those who stay stuck from those who build something meaningful. It’s about the internal battle between caution and ambition.
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Meaning
The core message is that your potential for success is often capped not by your abilities, but by your psychological tolerance for risk and failure.
Explanation
Look, I’ve seen this play out so many times. This quote isn’t about being reckless; it’s about doing the math on your emotions. The “fear of losing” is a primal, immediate emotion—it screams at you to stay safe. But the “excitement of winning” is a quieter, more strategic vision of a future payoff. The problem for most people is that the fear is just so much louder. It’s a volume knob turned to eleven. What Kiyosaki is really saying is that you need to consciously turn down the volume on the fear and amplify the excitement, the vision, the possibility. You have to make the potential reward so vivid and compelling in your mind that it becomes the dominant force driving your decisions. It’s a fundamental rewiring for taking action.
Quote Summary
| Context | Attributes |
|---|---|
| Original Language | English (3668) |
| Category | Success (341) |
| Topics | confidence (100), fear (92), risk (54) |
| Literary Style | short (36) |
| Emotion / Mood | bold (60), energetic (79), motivating (311) |
| Overall Quote Score | 79 (243) |
Origin & Factcheck
This quote comes directly from Robert T. Kiyosaki’s 1997 personal finance classic, Rich Dad Poor Dad, which was first published in the United States. While the book’s storytelling is debated, the quote itself is authentically his and is a central theme throughout his work on financial mindset.
Attribution Summary
| Context | Attributes |
|---|---|
| Author | Robert T Kiyosaki (98) |
| Source Type | Book (4032) |
| Source/Book Name | Rich Dad Poor Dad (43) |
| Origin Timeperiod | Contemporary (1615) |
| Original Language | English (3668) |
| Authenticity | Verified (4032) |
Author Bio
Born in Hilo, Hawaii, Robert T. Kiyosaki graduated from the United States Merchant Marine Academy and served as a Marine Corps helicopter gunship pilot in Vietnam. After stints at Xerox and entrepreneurial ventures, he turned to financial education, co-authoring Rich Dad Poor Dad in 1997 and launching the Rich Dad brand. He invests in real estate and commodities and hosts the Rich Dad Radio Show. The Robert T. Kiyosaki book list spans personal finance classics like Cashflow Quadrant and Rich Dad’s Guide to Investing, along with educational games and seminars.
| Official Website | Facebook | X| Instagram | YouTube
Where is this quotation located?
| Quotation | Don’t let the fear of losing be greater than the excitement of winning |
| Book Details | Publication Year/Date: 1997; ISBN/Unique Identifier: 978-1612680194; Last edition: 2022 Revised Edition, Number of pages: 336 |
| Where is it? | Chapter 5: The Rich Invent Money, Approximate page from 2022 edition: 124 |
