Customer focus Quote

Consumers don’t care about you, they care about themselves - Seth Godin
At its core, this quote is a stark reminder that customer attention is self-interested. They're not actively looking for your brand; they're looking for a solution to their own needs, desires, and pains.

Competition Quote

In the world of money, being average means being broke - Robert T Kiyosaki
This quote's core message is that following the conventional, "average" financial path, getting a job, saving in the bank, avoiding debt, is a recipe for financial struggle, not security.
Your house is not an asset unless it Meaning Factcheck Usage

Quotes about assets

Your house is not an asset unless it makes you money - Robert T Kiyosaki
At its core, this quote redefines the word "asset" from an accounting term to a cash-flow term. An asset, in Kiyosaki's world, isn't just something of value, it's something that puts money in your pocket.

Money Quote

Taxes are incentives for the rich and punishments for the poor who don’t understand them - Robert T Kiyosaki
At its core, Kiyosaki is saying the tax code isn't a single set of rules for everyone. It's a dual system: a toolkit for the wealthy to build more wealth and a penalty box for those who just collect a paycheck.
Consumers don t care about you They care Meaning Factcheck Usage

Quotes about branding principles

Consumers don’t care about you. They care about themselves and how your story fits their worldview - Seth Godin
The core message is that marketing isn't about broadcasting your features; it's about framing your product within a story your customer already believes about themselves.
No one is impressed with your possessions as Meaning Factcheck Usage

Status Quote

No one is impressed with your possessions as much as you are - Morgan Housel
The core message is simple: we vastly overestimate how much other people care about the expensive things we buy.