Quotes about branding principles

To be remarkable is to be noticed, and to be noticed is to be talked about - Seth Godin
The core message is brutally simple: being remarkable isn't the end goal. It's the spark. The real prize, the thing that builds a business or a career, is word-of-mouth. Remarkability is just the price of entry for that conversation.

Belief Quote

The placebo effect proves the mind’s power over the body - Sanjiv Chopra
At its core, this quote means that our beliefs, expectations, and mental state can directly trigger measurable, real physiological changes in our physical body.