Posted inBusiness

Clarity Quote

Remarkable doesn’t mean outrageous. It means worth making a remark about - Seth Godin
At its heart, this quote redefines "remarkable." It's not about shock value. It's about creating something so genuinely interesting or valuable that people feel compelled to mention it to others.
Posted inBusiness

Quotes about audience principles

Mass marketing is dying. What matters now is making something worth talking about among the people who care - Seth Godin
Stop trying to be everything to everyone. Your real growth engine is creating something so compelling that your core audience feels compelled to talk about it.
Posted inBusiness

Audience Quote

Don’t try to be everything to everyone. Remarkable is being something to someone - Seth Godin
The core message is about strategic focus over frantic universal appeal. Stop trying to please everyone and instead, become profoundly important to a specific group.
Posted inBusiness

Wise advice on advocacy

When you tell a story that matches the worldview of your audience, they will become your marketers - Seth Godin
At its core, this is about alignment. It means that the most powerful marketing isn't about interrupting people, it's about affirming what they already believe to be true.