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Quotes about customer principles

The customer is the most important person in any business - Brian Tracy

At its core, this quote means that without a customer, there is no transaction, no revenue, and ultimately, no business. Everything else is secondary.

Business

Quotes about customer principles

People buy for their reasons, not yours - Brian Tracy

At its core, this means that a customer's purchase is driven by their own internal motivations, desires, and pain points, not by the seller's logic, enthusiasm, or product specs.

Business

Quotes about customer principles

The purpose of a business is to create and keep a customer - Brian Tracy

At its core, this means that profit isn't the primary goal; it's the result. The real, fundamental job of any business is to do two things: attract a customer, and then do whatever it takes to make them stay.