Posted inBusiness

Wise advice on focus

Find your smallest viable audience and delight them - Seth Godin
Stop trying to be for everyone. Instead, identify the smallest group of people you can sustainably serve and then focus all your energy on making them ridiculously, over-the-moon happy.
Find a niche and fill it The world Meaning Factcheck Usage
Posted inCareer

Wise advice on focus

Find a niche, and fill it. The world is full of generalists - Seth Godin
Stop competing with everyone and start dominating a specific, underserved area. It's the strategic move from being a commodity to becoming a category of one.
Posted inBusiness

Audience Quote

Don’t try to be everything to everyone. Remarkable is being something to someone - Seth Godin
The core message is about strategic focus over frantic universal appeal. Stop trying to please everyone and instead, become profoundly important to a specific group.