There are enduring illusions that come with our Meaning Factcheck Usage
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You know, “There are enduring illusions that come with our intuitions” perfectly captures why we keep making the same mental mistakes. It’s all about the stubborn confidence our gut feelings give us, even when they’re wrong. This idea is the absolute bedrock of understanding behavioral economics and our own flawed decision-making.

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Meaning

Our gut feelings and snap judgments are often wrong, but they feel so right and convincing that we believe them over and over again.

Explanation

Look, here’s the thing I’ve seen play out a thousand times. Kahneman is talking about System 1 thinking – that fast, automatic, and *effortless* part of your brain. It’s fantastic for most daily tasks. But it’s also riddled with biases and heuristics, these mental shortcuts. The “enduring illusions” are the false sense of confidence and correctness that these intuitions create. They feel true, so we trust them, even in the face of contradictory evidence. It’s why an initial impression of someone can be so hard to shake, or why a stock pick just “feels” right despite the data saying otherwise. The illusion is the feeling of certainty itself.

Quote Summary

ContextAttributes
Original LanguageEnglish (3668)
CategoryWisdom (385)
Topicsillusion (22), intuition (17), judgment (32)
Literary Styleminimalist (442)
Emotion / Moodreflective (382)
Overall Quote Score77 (179)
Reading Level81
Aesthetic Score74

Origin & Factcheck

This quote comes straight from Daniel Kahneman’s 2011 magnum opus, “Thinking, Fast and Slow,” which was published after decades of research, primarily conducted with his late partner Amos Tversky. It’s a cornerstone of his Nobel Prize-winning work. You won’t find it falsely attributed to others; this is pure, undiluted Kahneman, born from rigorous psychological study.

Attribution Summary

ContextAttributes
AuthorDaniel Kahneman (54)
Source TypeBook (4032)
Source/Book NameThinking, Fast and Slow (54)
Origin Timeperiod21st Century (1892)
Original LanguageEnglish (3668)
AuthenticityVerified (4032)

Author Bio

Dr Daniel Kahneman transformed how we think about thinking. Trained in Israel and at UC Berkeley, he built a career spanning Hebrew University, UBC, UC Berkeley, and Princeton. His partnership with Amos Tversky produced prospect theory and the heuristics-and-biases program, culminating in the Nobel Prize in Economic Sciences. He engaged broad audiences through bestselling books and practical frameworks for better decisions. He continued writing and advising late into life, leaving ideas that shape economics, policy, medicine, and management. If you want to dive deeper, start with the Dr Daniel Kahneman book list and explore his enduring insights.
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Where is this quotation located?

QuotationThere are enduring illusions that come with our intuitions
Book DetailsPublication Year: 2011; ISBN: 9780374275631; Latest Edition: Farrar, Straus and Giroux, 2013; Number of pages: 499.
Where is it?Part I: Two Systems, Chapter 2: Attention and Effort, Approximate page 41 (2013 edition)

Authority Score90

Context

In the book, he’s laying the groundwork for his entire thesis. He’s introducing the reader to the idea that our mind isn’t a single, rational processor. He’s essentially warning us, right from the start, that we can’t even trust our own perception of reality because it’s being filtered through these automatic, and often flawed, cognitive processes.

Usage Examples

Honestly, I use this as a mental check all the time. When I’m in a meeting and someone is *vehemently* sure about a marketing strategy based on a “gut feeling,” I think of this quote. It’s a reminder to ask for the data, to slow down. It’s perfect for:

  • Leaders and Managers: To challenge overconfidence in their teams and foster a culture of evidence-based decision-making.
  • Investors and Analysts: To recognize when a “hunch” about a market trend might just be a cognitive bias in disguise.
  • Anyone in a creative field: To understand why your first idea might not be your best, and why you need to push past initial, intuitive solutions.

To whom it appeals?

ContextAttributes
ThemeConcept (265)
Audiencesleaders (2619), psychologists (197), researchers (65), students (3111), writers (363)
Usage Context/Scenariocritical thinking lessons (3), education materials (9), leadership workshops (107), motivational essays (111), psychology courses (12)

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Shareability Score77

FAQ

Question: Does this mean we should never trust our intuition?

Answer: Not at all. Intuition is expert knowledge baked in. The problem is telling the difference between true expertise and a convincing cognitive illusion. If you’re a seasoned chef, your intuition on flavors is gold. If you’re a novice investor, your gut on stocks is probably noise.

Question: What’s the most common “enduring illusion” people face?

Answer: The confirmation bias, hands down. We intuitively seek out information that confirms what we already believe, creating this powerful, self-reinforcing illusion that we were right all along.

Question: How can we fight against these illusions?

Answer: You have to engage System 2 – the slow, deliberate, analytical part of your brain. Force yourself to articulate your reasoning, seek disconfirming evidence, and create processes (like pre-mortems) that break the intuitive spell.

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